Jessica Stackpoole founded EventPro Strategies in 1999 after learning about experiential marketing as an industry insider: She worked as a freelance tour and market manager, event producer and talent.

In 1999 and 2000, EventPro Strategies operated as a one-woman show in Asheville, North Carolina. Fast forward 10-plus years, and EPS has expanded to more than 30 full-time employees. The company is headquartered in Scottsdale, Arizona, and has offices in Asheville and two additional remote locations in the US. EPS is also incorporated in Canada and focused on activating its global expansion.

EventPro Strategies is recognized as a leader in the experiential marketing industry, and known for its innovation and launching many industry firsts such as:


• First to secure $6M in liability insurance and workers’ compensation coverage across all 50 states, Canada and all other international locales.
• First to implement standard operating procedure to book 100 percent of all talent directly and never sub out.
• First to reclassify and hire all talent as part-time employees, not independent contractors.
• First event staffing agency to develop client-centric technology solutions and to include real-time data capture and assimilation, ROI measurement, and customized talent training and talent testing.