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Jessica Browder-Stackpoole
BREAKING BARRIERS IS FUN!
Jessica is a visionary leader with over 14 years of experience in event and experiential marketing. She leads EventPro Strategies’ strategic plan, high-level business development, global expansion, marketing, public relations and EPS brand ambassadorship. Jessica’s primary role is CEO and making clients look the best they can in the field. To achieve this, Jessica focuses on burgeoning new standards in technology, client services, recruitment, project management, quality control, scalability, and implementation of new measurement methodologies. Jessica is known in the industry for constantly pushing the bar to new levels each and every year. “Our capital investment in training, processes, custom technology and measurement applications thrusts EventPro Strategies to the cutting edge of this industry,” she says. Just as important, EPS is known as a premium agency in its niche, and for having world-class team members (in-house and in the field), services, values, and plenty of juju (passion/experience/collaborative energy). When EventPro Strategies was founded, experiential marketing was still considered an emerging discipline. Since then, Jessica has guided the evolution of EventPro Strategies from a one-woman shop to the new standard in US and Canadian staffing and execution for this incredible niche industry. She is very proud of her EPS family and consistently notes that the culture at EventPro Strategies is deep, fluid, and amazing. “We truly are unique. It just doesn’t get any better than this,” she says. Before founding EventPro Strategies in 1999, Jessica learned the industry from the ground up while freelancing for several years as a tour manager, market manager, and event producer for brands including Coca-Cola, EA Sports, Kraft, Proctor and Gamble, and Reebok. Jessica made a name for herself in the industry as one of the first woman tour managers. Jessica has been an active member of the Entrepreneur’s Organization (EO) since 2005. She is also an active member of the Young Entrepreneur’s Organization (YPO). She is a 2007 graduate of MIT’s prestigious 3-year Entrepreneurial Masters Certification Program, formerly known as Birthing of Giants (BOG), and she is a founding member of Becoming Industry Giants (g2), a yearly event for BOG graduates. Based on the book Outliers, Jessica is an industry expert having personally logged more than 48,000 hours to date, solely in the experiential/event marketing industry with a focus on staffing, execution and project management.
John Anderson
John enjoys being at EventPro Strategies because of what we do and how we do it – with great care, with great and positive energy, and a genuine passion about being the best in the industry and exceeding expectations. John was born, raised, and educated in Arizona. He’s been fortunate to travel and live all over the world, but he always came home to Arizona. John came to EventPro Strategies with extensive experience in strategic planning, corporate accounting, finance and management. A member of the Six Sigma development team while at Motorola, John is known for maximizing efficiencies in operations, and eliminating activities that do not add value to the product or service, constantly streamlining procedures and being innovative in his approach to providing solutions. John is very customer oriented – both internally and externally focused, continually looking to improve, and to maximize the positive impact the company can make to support its’ customers and employees alike. John is blessed to have three great children, one grandchild, and the love of a wonderful woman. He is an avid sportsman, enjoying camping, fishing, and hiking. Lover of all sports, he is particularly rabid about baseball, football, basketball, and hockey.
Meggan Ballard-Gomez
Meggan has been a member of the EventPro Strategies Sales and Client Services Team since 2009. Meggan leads and manages the EPS Client Services Team with a passion for partnership and creating long lasting relationships with Clients. She and her team prides themselves on always striving to exceed Clients expectations from the pitching to the inception of program, assisting with budgeting, strategic planning, and logistical recommendations to make every program a huge success. Meggan came to EPS with over 5 years of experiential marketing, promotional marketing, special events management, and business development leadership. Meggan has diverse experience in the industry including special events, fundraising, sponsorship, corporate events, and management of entertainment venues. She has worked on the front lines of events, managing logistics, staff and vendors, as well as the back line with sales, marketing, and strategic promotional event planning and consulting. Her overall events and promotions experience makes her a great asset to EPS and a knowledgeable resource for EPS clients. Outside of EPS, Meggan enjoys spending as much time as possible with her husband, family and friends, preferably outside, enjoying the great AZ weather. She also enjoys traveling, and makes frequents trips to Mexico for retreats to the ocean as well as, camping, cooking, photography, gardening, and watching movies.
Originating from across the pond in the U.K., Adam moved to Asheville, NC in 2006 and joined EventPro Strategies in early 2007, where he started as a Program Coordinator. In 2008, Adam joined the Sales/Client Services team, allowing him to bring his passion for account management, strategy and partnership to EPS and its Clients. Adam's background in working both in the operations and client services allows him to bring an exceptionally well-rounded knowledge and expertise to every program, and every client partner. Adam is also a passionate soccer fan (or football as he calls it), and continues to follow the successes and heartbreaks of his beloved Southampton fc, even with 3,000 miles and a 5-hour time difference between them.
Brian Czerniak
As Director of Operations, Brian Czerniak leads the EPS Operations team, with a passion for guiding the organization’s efforts in providing premier staffing and execution services for all of our Clients. Brian joined the EPS team in 2007, spending several years at EPS working hand-in-hand with Clients in developing a new standard for large-scale execution, project management, event reporting, and employee training. In 2010, he was promoted to Director of Operations and has taken this role on with a vengeance. He is by far the hardest working professional you will ever meet. In his role as DOO, Brian spearheads the efforts of a dynamic group of Project Managers and Program Coordinators, leading a team that commits wholeheartedly to developing comprehensive and innovative solutions, while promoting a “Can Do” philosophy when it comes to excellence in customer service. In the ever-changing landscape of experiential marketing, Brian continues to drive the advancements and customization in technology that allows EPS to stay in the forefront of the experiential marketing industry and continue its role as the leader in event staffing and execution.
Candace Thrush
Candace Thrush comes to EventPro Strategies with more than 15 years of comprehensive experience in the areas of Marketing, Advertising, Special Event Management & Fundraising, Project Management, Business Operations and Business Development. Having experience in cross-functional roles and maximizing operational efficiencies, along with a unique combination of skills, she has held positions such as Director Client Services / Marketing & Special Events, Director of Marketing & Operations, Director of Development & Events. Providing exceptional customer service is a personal commitment for both internal and external customers with a focus on finding ‘win-win’ solutions. Originally from the mid-west and an alumna of The Ohio State University (Go Bucks!) Candace has been an Arizonian since 1994. Being an avid photographer she loves to capture the beauty of the southwest and loves to explore new destinations. Jessica (Jai) Ball
Jai Ball is an experienced EventPro Strategies veteran based out of our Asheville, NC office. Prior to being promoted to Program Team Manager, Jai came to EPS in 2007 as a Program Coordinator after spending five years in the Commercial Industry in Los Angeles. Since at EPS, Jai has booked all types of talent for various events, long running tours and large scale programs. She has also represented EPS onsite as an Operations Manager, having managed well over 100 staff onsite for high profile events such as the Wella ITVA Awards in NYC, BMW at the Consumer Electronic Show, Verizon at the Tribecca Film Festival, and AMEX at the US Open, amongst others. Jai also worked as the Project Manager on the US Army Strength in Action Tours, four National tours which executed over 300 event days and required EPS to hire and manage over 5,000 local Talent in the two consecutive years it executed. Jai is currently the Program Team Manager of the East Coast office where she and her team are working on programs such as national tours for the US Air Force, long running sampling tours and many other types of promotional events. In her spare time, Jai loves to spend time with her husband and young daughter. She is also an avid runner and is looking forward to her first full marathon this year!
Teresa Puschnig is a seasoned marketing professional who started her career in event staffing, and then gained valuable experience in the Magazine, Nightclub, and Web Design industries, before diving headfirst back into the exciting world of events and experiential marketing. Her vast knowledge of business practices within this diverse array of companies, combined with her passion for people, made for a smooth transition into the operations department at EventPro Strategies in 2008. In her current role as Program Team Manager, Teresa leads the Scottsdale, AZ Operations Team and strives to continuously improve upon execution success rates – while maintaining a focus on building long-lasting and meaningful relationships with EPS’s Clients and Talent. Her team has consistently proven its ability to exceed expectations on programs that require specialized Talent, execute in remote markets, and launch on extremely tight deadlines. When Teresa is not working she enjoys reading, writing and watching reality television. As a native of the often chilly Midwest, she also likes any activity that will allow her to be outside in the amazing Arizona weather.
Shimain Rivera Project Manager
A native New Yorker, Shimain has been in the experiential marketing industry for over 10 years and brings a rich set of sales, operations and marketing experience to EventPro Strategies. Having worked her way through the wine & spirits industry, from starting out as a sampling night promotional model, to Metro NY Brand Ambassador for Finlandia Vodka, and later to Regional Manager at Malibu-Kahlua International and The Absolut Company, Shimain has designed and executed industry notable sampling and launch events - including the Finlandia Vodka's Wild Berries "Where the Wild Things Are" event at the Central Park Zoo. On her days off, you can normally find her enjoying the great outdoors: hiking, climbing, geocaching and enjoying tropical drinks by the pool!
Since joining the EventPro Strategies team in 2007, Kelly’s main focus has been in project management and program development. During this time, Kelly has had the opportunity to work with some of EPS’ largest clients in planning, developing and executing some of the most unique and challenging campaigns in the industry, and has shown to consistently over-deliver on program results, consistently exceeding client expectations. Kelly knows that accurate and thoughtful data and measurement is vital in gauging the success of any campaign, and she maintains a results-driven focus for every program. Most recently, Kelly has also contributed in the development and creation of EPS marketing content and materials, authoring industry white papers and maintaining several of EPS’ blogs. Kelly came to EventPro Strategies with over 6 years’ experience in experiential marketing, journalism and marketing. For two years, she worked in marketing development in the insurance industry, working with agents out in the field and assisting them in lead-generation, as well as creating and maintaining what the company saw as their own individual businesses. She saw success in being able to combine people, business and marketing development, encouraging the field agents to grow both as a team as well as individually. It is this experience that has contributed largely to her success at EPS, both in servicing the clients’ needs as well as in mentoring the brand ambassadors in the field. Kelly attended the University of Kansas, where she obtained a Bachelor’s degree in Journalism. |
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